AI

Two dot plots of audit scores for named versus never-named firms, WordPress VIP partners and IRS-certified PEOs, showing overlapping distributions and gaps of 2.9 and 1.3 points.
I built a tool that scores AI visibility. Then I tested whether the score predicts anything. Twice.

Every vendor in the AI visibility category sells a number. Audit your site, get a score, raise the score, get…

An AI answer window wired by solid lines to old pages from 2019 to 2022, while two 2026 case study pages sit disconnected.
I Rebuilt My Website. The AI Kept Describing the Old One.

If you have repositioned your company, published new work, or changed what you sell, the AI assistants your buyers ask…

AI Is Your New Salesperson

Your Next Customer May Never Visit Your Website. Their AI Will. Buyers increasingly ask ChatGPT, Claude, and Perplexity what to…