BetterCloud came to us in September of 2019 to evaluate their website, the tools their marketing team had at their disposal and the performance they could expect. We provided a full website audit with recommendations for how the marketing team could get the most out of the website.
Website Audit
We did a complete audit of BetterClouds website and provided that report along with suggestions on how to provide the marketing team with better tools to successfully market their products. Improvements were prioritized and we continue to work with BetterCloud today to implement these improvements.
Banner Ad Management Tools
Problem: BetterCloud needed a way to manage what banners show on what blog posts and where. They needed to have a way to control globally, override from the category level or individual post level. We built them a tool in WordPress to do just that and we added these functions to the WordPress admin to make managing easy for the marketing team.
